WHAT WE DO
Three phases.
One partner.
Build
Shopify architecture, digital ecosystem setup, operational structure, and brand identity — everything you need to launch right.
Scale
Growth systems, brand positioning, customer experience, and revenue strategy to turn momentum into market position.
Exit
Business readiness, asset organization, value creation, and founder preparation — built to sell from day one.
WHO WE WORK WITH
Built for ambitious sports brands.
Independent Labels
Professional Clubs
Sports Organizations
Founder-Led Brands
FOUNDER STORY
"I built it, scaled it, sold it — now I help others do it right."
The founder of Final Third Co., Michael Schafer, started as a lawyer and then left the boardroom to build a soccer apparel brand from nothing. Over five years, he scaled operations, built a loyal customer base, and sold the company for over $250,000.
That journey - from first sample to signed deal - is exactly what Final Third Co. brings to every client. Not theory. Not templates. Real experience building, running, and exiting a sports brand in the real world.
WHY FINAL THIRD CO.
The difference is experience.
Real Operator Experience
Not advice from the sidelines — guidance from someone who's done it.
Legal & Business Sophistication
A lawyer's precision applied to brand building and deal structuring.
Sports Industry Native
Deep understanding of sports culture, fans, and the apparel market.
Exit-Ready From Day One
Every decision is made with long-term value and sellability in mind.
GET IN TOUCH
Thinking about your next move?
Whether you're building, scaling, or preparing for an exit — let's talk.